Tuesday, 22 December 2009

Resume Tips – Something to think about…

resume_tipsHow many times have you picked up a magazine while waiting for an appointment and flipped through the hundreds of pages of articles? How long did it take you to decide whether or not to turn the page? Studies show that most people make this decision in less than 5 seconds.

This is the exact same scenario with your resume—it can be discarded within a matter of seconds. An example I always use to highlight this reality came during my experience as a recruitment agent in London. I was to fill a new job opening as an equities trader for one of the most prestigious investment firms in the UK. I was asked to select the top 10 resumes to forward onto the hiring manager. I advertised the job on a Monday and by Thursday I had over 300 resumes sitting in my inbox. I did not have the time to sit and read through every line of each resume sitting there, let alone the hundreds more that would follow. I had to “scan” the resumes and eliminate the weak or moderate ones right away. This is a very typical scenario, especially in this current economic climate. Your resume needs to be convincing from the start.

When applying for jobs, you can bet that 50% of all the other applicants have similar skills and knowledge. So how do you make your resume stand out from the others? How do you ensure that you’re at least given the chance to present yourself in person?

Your resume is a marketing document, a convincing reason to want to meet with you for an interview. Without an appealing and marketable resume that contains information employers require, you will not get the job you want. Of course, never forget the complementary role a cover letter plays. A cover letter goes hand in hand with the resume.  Good resume and bad cover letter end up in the same place—the trash bin.

Remember, your resume is the greatest asset you have—don’t forget this!

Find below a list of my top 10 resume tips:

  • Professional

Keep it professional. Your resume is a business document, so it must be professional. Your resume is no place for gimmicks, pictures, or funny email addresses. Although you may think you look great in your picture or that your email address is funny (yes, I have seen love_homersimpson@hotmail.com), this is not required on your resume. You may think it looks great, but your employer may disagree. Stick to the facts and keep it professional!

  • Targeted

The more targeted your resume is, the better you have at landing an interview. Employers want to know exactly what you can do for their company. It is important that you tailor each resume to each job (it will only take a few sentences to do this). Get rid of any information that is not required for a particular job. This will alleviate the tendency to overcrowd your resume with too much irrelevant information.

  • Well-written

A well-written, concise resume will make a greater impression with your employer than a long winded “padded” resume. Use positive action words such as: enhanced, influenced, restructured, and attained. This will add that extra boost to your resume. On the same hand, avoid everyday buzz words. Remember, your resume needs to focus on your key skills and achievements. Words such as “hard worker,” “reliable” and “ambitious ” can have a more detrimental effect on your resume as these words are seen as adding no value to resume.

  • Self-promoting

Your resume is a marketing document. Promote and sell yourself! Do not be scared to sell your skills, accomplishments, and abilities. If you don’t tell the employer, no one else will. Focus on what you can offer the business rather than what the business can offer you. Emphasize your skills, especially the ones the job is asking for. An employer wants to know that you have the relevant skills for that particular job. If a coffee shop is hiring a barista, and you’ve already worked as one, make your skills stand out and take centre stage. Just like with the example of skimming over the magazines, you need your employer to take one glance at your resume and want to read on.

  • Tailor your resume

Very important – one size fits all approach does not work here. Every job is different, and depending on what the job is, you need to make sure you tweak your resume (and cover letter) for that particular job. Ask yourself, “What job am I going for, and does my resume have the skills and strengths required to present to my future employer?” Tailoring your resume to the specific job you’re going for will show the hiring manager that you are serious about working for their organization.

  • Quality, not quantity

Quality not quantity! Your resume is not a life story. Stick to the facts— using irrelevant data, waffling, and padding your resume are detrimental. Let your skills and experience do the talking for you.

  • Simplify

Forget about fancy fonts or clever uses of italics. Keep it simple. Your resume is not meant to be a work of art to be displayed on the wall. Not only can it be hard to read, but there are multiple scanning software programs that might be unable to read it, meaning it will end up being deleted before even being opened.

  • Spelling /Grammar/Punctuation

Every word program these days has spell check—USE IT! Poor spelling and grammar will immediately land your resume in the “deleted items” box. It is a hard enough to get an interview—do not let yourself down with basic spelling mistakes. Re-read every word yourself, and get someone else to read it as well.

  • Consistent

Be sure that your resume is written in a commonsense way—in order, logical, and easy to read. Be consistent throughout your resume with your margins, fonts, and line spacing. Don’t be scared to accentuate your skills or achievements with a different style of font or by using a bold font (but remember keep it simple. There is a fine line of going overboard when using different font styles). Consistency shows professionalism.

  • Do not mention money

Unless you are directly asked about money, do not mention it. Keep your cards close to your chest. Do not rule yourself out before you even begin because of money.

Gavin Davis is the owner of RedStarResume and one of the hiremyparents experts.

More Resume Resources...

Hold That resume! 5 Red Flags in Online Job Listings | Wise Bread

A job listing says as much about the company as your cover letter and resume says about you. If a job listing has errors or looks extremely unprofessional ...

Tips To Write Elegant Resume Without Lying at Career Advice

Tips To Write Elegant Resume Without Lying. December 4th, 2009. Preparing elegant resume without lying: Preparing resume by putting some untruthful facts is the most terrible thing a person can do for his or her career. ...

Keyword Tips for Resume & Online Profile | Blogging4Jobs

Keywords should be an extremely important component of both your online social media profiles as well as your resume. These keywords can be a difference maker.

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Check out our blog about flexible working for parents

Original Methods Of Gaining Flexibility

gaining flexibilityI've found a great story from Rosalind Mays on how to Negotiate Your Way into a Telecommuting Job and a couple of original methods of coaxing your boss into gaining flexibility at work.

Related Resources...

Take Three Steps Closer to Telecommuting From Home

Flexible work adviser and pay raise coach Pat Katepoo equips career women to negotiate for more time and money at their current job. Will your boss say YES to your request for a flexible work arrangement? Find out using this quick ...

Drafting Your Telecommuting Proposal the Right Way

Telecommuting may seem like a dream come true; however, though some may find it more difficult that commuting. So many want desperately to work from home, that they neglect to plan, formulate and negotiate a successful work option that ...

Telecommuting Proposal Writing Tip - How to Handle Dependent Care

Since starting WorkOptions in 1993, Pat Katepoo has equipped thousands of professionals to negotiate telecommuting, flexible work and higher salaries. She invites you to download free tools for getting a flexible work life at ...

Check out our blog about flexible working for parents

Flexible Policies Work - If You Do It Right

Yvette Cooper, British Labour politician and C...
Image via Wikipedia

Although American and British families can take some comfort in the recent reforms to flexible policies at work there seems to be a familiar rumble coming from business on both sides of the Atlantic.

Over the last week business groups have written to Yvette Cooper, the UK's work and pensions secretary, warning against further legislation to force companies to accept flexible working requests.

The Federation of Small Businesses (FSB) and British Chambers of Commerce (BCC) are concerned that a white paper, expected to be published this week, will outline more flexible working rules that would further burden companies, especially small ones.

Burden? What burden?

In January, the accounting giant KPMG, looking for a way to save payroll costs without losing valued employees, introduced an initiative called Flexible Futures. This new programme offered the 11,000 professionals in KPMG’s British operations the following options: They could go to a four-day workweek and take a 20 percent pay cut; they could opt for a mini-sabbatical at 30 percent base pay; they could opt for both of the above; or they could stick with their current arrangement.

The programme was hugely successful. Over 80 percent of KPMG’s professional employees (men and women) volunteered to take one of the flexible options. This allowed KPMG to achieve its goal of retaining jobs while cutting costs.

Because Flexible Futures positioned shorter workweeks and mini-sabbaticals as a strategic response to the downturn rather than a “benefit” for working mothers, it has gone some distance to legitimising flex time. Taking this option has become an honored choice — a way to save jobs. As a result, overloaded men as well as overloaded women have felt free to vary their schedules.

It's all about the method of application. I've written before about fathers' fear of asking for flexible hours because of the perceived worry it will be detrimental to their careers. But in these cash-poor days business needs to find a way to cut costs without cutting jobs and flexible policies work - they just need to pitch it right.

More Resources Showing Flexible Policies Work...

Simple policy tweak improves workers' health, productivity ...

Implementing flexible policies can add years to your employees' lives, according to a three-year nationwide study released by the Work, Family and Health Network. The following findings for the study were compiled by eight ...

S&C Chair Credits Flexible Policies for Women-Dominated ...

Rodgin Cohen told the New York Law Journal that the high-percentage of women is due to policies such as flex-time and maternity leave that are designed to retain more women lawyers. "I think hopefully as we have more and more women ...

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Check out our blog about flexible working for parents

Your Telecommuting Policy

Get Backup
Image via Wikipedia

There are many benefits to incorporating a telecommuting policy into most businesses, over 25% of companies have some level of telecommuting even if it's just a 'bad weather' policy.

However, making sure that the correct policies and procedures are in place will save on a lot of hassle down the road - think about the following aspects to ensure your trouble free telecommuting edge:

1 - Infastructure
We've all wasted a few hours work by forgetting to backup and save our work, frustrating but not a crisis. However, if a significant amount of company work is done outside of the immediate office network then making sure you have a backup is essential.

There are 2 broad options that can ensure the proverbial doesn't hit the fan - Cloud computing or a direct link to the company infastructure via broadband.

Linking directly to the company's database has been the most popular over recent years allowing telecommuters to change or add data and then the main network is backed up automatically. Although effective it can sometimes be slow, especially if the employee lives in a slow broadband area, and therefore frustrating. There is also a increased risk of a viral infection hitting your extended network.

A cloud service has three distinct characteristics that differentiate it from traditional hosting. It is sold on demand, typically by the minute or the hour; it is elastic -- a user can have as much or as little of a service as they want at any given time; and the service is fully managed by the provider (the consumer needs nothing but a personal computer and Internet access). Significant innovations in virtualization and distributed computing, as well as improved access to high-speed Internet and a weak economy, have accelerated interest in cloud computing.

2 - Security
If the most sensitive data that your company uses is the price you pay for widgets then you probably won't get any pro hackers tapping in to your network but that data could still be very powerful in the wrong hands. A simple encryption and password protected system should be more than enough to protect most data but if you feel you need something stronger talk to a professional or take another look at cloud computing with high security as standard.

3 - Time or Results
One of the disadvantages of telecommuting, or advantage depending on your point of view, is that direct supervision of your workforce is not easily done. Depending on the tasks undertaken you should either pay telecommuters by time spent on a project or by results reached, given a stated level of quality. You may have a steep learning curve to realise the greatest bang for your buck but a well observed results experiment would be well advised at the start.


Other Telecommuting Policy Resources:

SmallBiz-Info: Establish a Telecommuting Policy

More than 25% of small businesses use telecommuting. And while there are clear benefits to telecommuting, it's not necessarily right for every business. If you are thinking of establishing a telecommuting policy for your business, ...

reasons to implement a telecommuting policy

telecommuting. being in the “web sphere” as it were, 3prime has the luxury of being accessible anywhere - at the office, from home, etc. b/c we have implemented a telecommuting policy that works for the ...

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5 Home Business Tools That Save Me Hours!

home business toolsWhen you spend the majority of your time sat in front of a computer building your home business then anything that can save you time isn't just useful - it shows on your bottom line. If you can save time on doing the day to day tasks you'll have more time concentrating on the revenue creating tasks - such as marketing and customer support.

My 5 favourite home business tools are listed below but there is one thing you really need - something I came across by accident after setting up a new computer in my office - a second screen. Trust me, with two open screens my productivity shot through the roof, less 'tab snapping' and great for having a 'resource' screen and a 'working' screen. Try it.

OK, so here they are, if you have any suggestions or if you've found a better option let me know in the comments.

1. Lastpass - I love this one. All those passwords you've got written down can now be kept in one place. Unlike microsoft explorers password storer this one holds your passwords on a secure server that you access with just one master password. After logging in it fills all those user/pass forms in for you automatically. It even stores profiles that you can use to fill in your address and credit card numbers. This one alone must save me an hour a week - highly recommended.

2. Ping - If you're still adding the updates to your blog on all the social network sites by hand then you need this badly. Ping.fm takes your blogs feed (or any feed) and then passes it on to over 30 different social sites making sure you get the best exposure. It takes a while to set up the accounts but once done you will literally save days in the month.

3. only2clicks - I'm sure this probably says a lot about my personality type but I really hate bookmarks. A dropdown where you have to search for the site you need or the group that it's in - hurts my eyes and my brain. The solution for me was only2clicks - a bookmarking site that stores your saved pages as screenshots under relevant tabs. It just produces a much nicer experience for me and I find I can navigate a great deal faster.

only2clicks4. AWeber - Now I love my members, I really do, but if I had to write an email to every one and welcome them to the site I would get nothing else done. And then there's the explanation emails, the new feature email, the new jobs email - the list goes on. Thankfully, there's Aweber. This is the most robust autoresponder service on the web. As soon as a new lead signs up on your website for free info or a call back or to receive a newsletter AWeber starts delivering the info they need. It drip feeds information to your potential customers hopefully convincing them of your service or professionalism until they decide to bite and give you money. It stops your leads from going cold and turns them into eager buyers without you having to constantly keep them up-to-date manually.

5. RSS - We've all heard of RSS and you may have clicked that link a few times to see what happens. But it seems that few people in the non-webby business world have actually grasped the power of it. It is the perfect method to consume focused information. If you have a company in the widget industry you can go to every top website or blog in that industry and grab their RSS. Those RSS's are then put into your favourite reader and you have the most comprehensive and cutting edge newspaper in the world. Every day when you boot up the computer you will have all the latest news from your business world at your finger tips.

For the nuts and bolts of RSS take a look at the video below and don't forget to sign up to mine.

http://www.youtube.com/v/0klgLsSxGsU&hl=en_GB&fs=1&","allowfullscreen":"true"" src="http://blog.hiremyparents.com/wp-includes/js/tinymce/plugins/media/img/trans.gif" height="344" alt="" width="425" />

Those are my 5 favourites, if you have any further suggestions then please comment so we can share them.

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Monday, 30 November 2009

9 Ways to Gain Expert Recognition

expertNo matter what business you are in it always helps to be seen as an expert. If you were calling someone to fix a drain or sell your house you would approach the person you saw as most credible and reputable in that area of expertise. To become an expert takes hard work and experience. It can involve study or the honing of practical skills. It demands high standards of work. But after all this effort will you be perceived as an expert? If you feel you've earned the mantle of expert but are not recognized as one, here are nine ways to start establishing your reputation.

Publish a book or series of reports The internet has made this much easier. You can now create an ebook that can be downloaded without having to involve a publisher. A well-written book or series of reports will establish your reputation as an expert in your field.

Publish a newsletter Set one up on the internet and distribute it to your customers. This is an excellent way to regularly keep your name in front of your prospects as an authority on your subject. I personally use aweber for distribution and find it very robust.

Write press releases Used correctly these can gain you a lot of positive publicity. Make sure the press release looks like newsworthy information and not like an advertisement.

Write Articles By publishing information packed articles, you'll soon enjoy the status of being seen as an authority on your topic. This can lead to joint ventures and many other exciting opportunities that you would have never enjoyed otherwise!

Create a website Set up a user-friendly website that will appeal to customers and you have expanded the reach of your reputation. Keep it timely and informative, and people will continue to return to your site. If you don't know how to set up a website stay tuned I'll be releasing part one of my 'idiots guide' (literally) later this week.

Join associations If you are a member of an association it will enhance your credibility. But don't just be a member. Be an active member. This will build your reputation among your peers and lead to useful introductions. Membership can have many benefits, and it will certainly keep you up to date in your field.

Networking You can boost your reputation and influence by speaking to the right people. Keep your name in front of your prospects. Organize mutually beneficial ventures. You cannot predict what may come from a contact so make as many as you can.

Public Speaking Even speaking to a local group of people can establish you as an expert and get you referrals that may lead to a wider audience. If you are not sure you can speak in public, preparation and rehearsal are the keys to success. Make sure your presentation is aimed at the right level, follows a sensible sequence and will not sound like a dry textbook-like monologue. Write your main points on small cards so you are not relying solely on your memory and start in front of a small audience.

Teach workshops or seminars If you have knowledge that people would like to tap into you can pass on your expertise. If your presentation is well planned you will be seen as an authority in your subject. You will also meet people who are likely to recommend you to others. If you are teaching a hot topic you will also be gaining a useful income stream. Any of these methods will start building your reputation as an expert. Use them all correctly and you will gain the sort of reputation that will have potential clients approaching you without having to seek them out.

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Wednesday, 25 November 2009

The hiremyparents expert panel

Just a quickie to let you know the line-up of experts that we’ve managed to assemble for the hiremyparents dream team. I think we’ve covered everything but if you think there’s anyone else (you?) who’d be a great asset to the team, and help parents get the flexibility they need, then simply make a comment and we’ll see what we can do.

Antonia Chitty
Antonia is an award winning entrepreneur, author and mum to three. She founded PR agency ACPR after the birth of her daughter. She says, “I’d never thought of working for myself until I spent six months unhappily juggling a full time job and rarely seeing my daughter. A session with a life coach showed me that there was another way.” Since then, Antonia has developed ACPR and written nine books. She blogs daily on flexible work and enterprise at www.familyfriendlyworking.co.uk and has offers help to other mums who want to start or develop a business through www.themumpreneurguide.co.uk.

Emma Jones
Emma is the founder of Enterprise Nation the home business website. Over 100,000 people visit the site each month to read lively features and watch the home business show. As well as the site, Enterprise Nation runs the Home Business Awards, produces the annual Home Business Report and advises Government on the topic.

Following a career with an international accountancy firm, Emma started her first home business at the age of 27 and successfully sold it 15 months after launch. Emma’s book ‘Spare Room Start Up – how to start a business from home’ was published by Harriman House in May 2008 and became Waterstones’ business book of the month on publication. Emma’s second book ‘Working 5 to 9 – how to start a business in your spare time’ will be published in early 2010. You can follow Emma on Twitter.

Majella Wilkins
Return2WorkMums offers career coaching and networking plus lots of employment news and tips specifically for women thinking about or actively planning their return to work. Majella is a co-founder and will help you get excited about a return to work and all the available options.

Gavin Davis
Gavin is the owner of RedStarResume, specialists in resumes and covering letters. He’ll be happy to field any questions from our members in relation to their resumes.

Joycellyn Akuffo
A journalist with more than 10 years experience Joycellyn is all about quality content. If you want to attract customers, give yourself a professional image then you need to portray that in your online and offline work – your content. Joycellyn is the founder of www.motherswhowork.co.uk and she can help you to develop your content for blogging, PR, sales material or whatever you use to capture leads or sell your services.

Anna Martin
Anna Martin’s background is communication based. A freelance journalist, for over 20 years, her skills have developed to incorporate personal development, holistic awareness and understanding, and include ­ Soul & Spirit Healing, Intuitive Life Coaching, Future Life Progression, Past Life Regression, Reiki, Angelic Alchemy, Indian Head Massage, Japanese Hand Massage and Meditation. She is also an experienced Agony Aunt. Anna, who is based in Kent, has experienced many of the issues you may present, and is therefore able to offer empathy and support and to nurture your dreams with an informal approach. Anna is the founder of www.mylifesupport.com

Steve Pritchard
Our very own Steve, steveathmp for you twitterers, has been making a living online since 2002 (the stone-age in web terms) and advised many start-ups on their online presence and marketing. You can contact Steve directly on a range of topics from building a website that converts, using social media to ramp up your word-of-mouth, search engine optimisation, ppc, traffic tactics etc. When you join hmp you are given the option to join Steve’s free online guide to ‘Building a Small Business Website’ – not just how to make it pretty but how to make it drive traffic, convert leads and build reputation.

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